Repeat After Me: “I Will Not Bury the Lede”

If you’re the person in your group who’s writing news releases, why you need to know what “bury the lede” means. And never do it. More »

Everyone Hopes They Can Create Something “Viral” — Can You?

Everyone Hopes They Can Create Something “Viral” — Can You? More »

My Top Five Communications Resources Online

Kathleen shares her top five resources for thinking about messaging and social change communications. More »

Nonprofit Communications Tips from Nonprofit Technology Conference 2010

The 2010 Nonprofit Technology Conference has shared some useful slideshows on communications More »

Need an Online Action Page? Consider Change.org

For groups that can’t afford their own online action pages, there’s a free and reliable option. More »

Breaking the Curse of Knowledge

The Heath Brothers’ Made to Stick book has great tips on how we can craft effective social change messages. More »

Taking Photos That Tell Your Group’s Story

Bobby Fouther’s tips for getting better photos at your events More »

Three Simple Google Tools Your Group Needs

Three tools that your group can use to keep you in the know and spread the good word about your work. More »

Five Tips For Photos That Tell Your Group’s Story

Some groups seem to have all the luck when it comes to taking pictures that make their group look exciting. But, is it luck? Or do they follow some simple rules that you can learn too? More »

Optimizing Your Group’s Website for Search Engines and People

If you’re like most nonprofits, you want to wind up in one of the top results when people are searching for information on your issue. How can a social change group earn a coveted spot in those first few search results? More »